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Striving to Learn Yourself (Notes from March 18 – 24, 2019) April 11, 2019

Posted by Anthony in Altucher, Digital, education, experience, finance, Founders, global, medicine, questions, social, Strategy, TV, Uncategorized.
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There’s nothing wrong with the selection of a well-traveled path. It’s paved with a full network of people who have gone ahead of you. If you’re active and curious enough, that can lead to opportunities aplenty. But some of us feel as if that can lead to a pigeon holing or limit on what we FEEL like we could achieve. For better or worse – maybe we’re curious along different lines – following a boundary, or making a new path altogether into the woods. Jump into a new space or, adjacent markets, as popularized by Peter Thiel.

It’s hard to go against what we’re generally comfortable with. Habits have been grooved into our system of processes for a reason. I believe that if something is eating at you or there’s an overarching sense of obligation toward a challenge, relishing that opportunity is vital – and should be celebrated. 25+ years ago, maybe less so – as the fallback could have been harder. But now? Nonsense – networks are as connected as we make them out to be – reach out via Twitter to someone, LinkedIn, Facebook, Reddit, Instagram, Slack or the tried-and-true in-person coffee chats, conference meet-ups or otherwise. Interconnectedness has never been this high before. But you have to put in the effort.

 

  • Ashish Walia (@AshishW203), co-founder and COO at LawTrades (20min VC FF 019)
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    • Portfolio company of 500 Startups
    • Undergrad in Queens, then law school – read through entrepreneurship opportunities, spoke to lawyers – knew he didn’t want to be full time
    • Decentralize major corporate law firms – before you’d have to go to bottom barrel legal service or stuck paying $600 an hour for routine stuff
      • Middle boutique firms could save money and they were looking for work
    • Joining law firm is like everyone wanting to get in and everyone in wants out – if he knew this already, why not do a different thing
      • He wanted to figure things out for himself and work his tail off for what he wanted to do
      • Idea for LawTrades came up in his 2nd year of law school – businesses and lawyers-directory service, terrible traction initially
      • Using all of the resources – blogs, podcasts, videos, etc… diving in
    • Gary Vaynerchuk as sales and customer experience, as he wasn’t a tech/coder
      • This Week in Startups, Jason Calicanis as well
    • Law school as encouragement for a corporate firm, not to apprentice and then start your own thing
      • More legal technology and open, incubators popping up but not traditional
    • Attorneys with big law experience that want more control over their work-life balance are their target for LawTrades
    • Had started a podcast to drive traffic to LawTrades – had a guest on as founder of Pigeon and he thought they should apply to 500
      • Applied a few days before deadline, had Brian Wang interview while in NYC the day after, then a skype with Elizabeth Yang
        • For LawTrades, they cared about 2-3 recs after learning about the business
      • 4 days after, got in and moved from NY to CA
      • Really wanted 500 Startups because they wanted to drive distribution (vs YC as product-focused)
    • Raised small seed round with the vision, no customers that were just angel investors
    • Enjoyed BrainTree founder Brian Johnson as a nontechnical founder to make it large
      • Altucher, Thiel’s Zero to One, Quora, Medium
  • Dave Sonntag, Gonzaga Associate VP / CMO (Launch Pad, Wharton XM)
    • Discussing university brand, marketing
      • Smaller school of 6000 comparatively, but large brand name
    • Funny to me that he said that the basketball brand was priceless – invaluable
      • Primarily over last 20 years
    • Only the 2nd CMO in the history of the school
    • Started as marketer at Eastern Washington before seeing opening at GU (alma mater)
      • Trying to line up brand exposure to campaigns – bracket + donation set up for the week of tourney start
      • Last year, drove about 1/4 of the site traffic – had to prioritize the home page and stories to make them compelling
      • This year, accentuating professors and their stories (named #1 university professors by US News)
  • Chris Riccobono, UnTUCKit founder (Wharton XM)
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    • Had failed at multiple companies before thinking of returning to finance but landing on doing this co
    • Building a brand around shirts that aren’t to be tucked in – seasonality isn’t necessary
      • Built to have that offering as compared to types of shirts (Tommy Bahama – floral, Armani – club, etc…)
      • 50 stores now and the plan is to have them distribute clothing to better control distribution/supply
    • Increasing market in areas that they put a store – both online and in store
      • Tracking customer data as they go back & forth between online and in-store
      • Control experience of touch and customization to drive conversions
    • Doing once a month “fast fashion” with 4-6 designs that are only available for 48 hours or limited time for attention and marketing – demand driver
  • Linda Crawford (@lcrawfordsfo), CEO at HelpShift (LaunchPad, WhartonXM)
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    • Getting over imposter syndrome, realizing she is certainly an expert
    • From Salesforce and Siebel, had ran and grown a ton – wanted to get into start-up land again
    • Building the right team immediately, making sure everyone was on the same page
      • Had been recruited by headhunter and wasn’t predicting going into CRM, again – maybe fin or healthtech
  • Denali Therapeutics, (WhartonXM)
    denali-therapeutics-large

    • Focusing on neuro degenerative diseases, isolating proteins that cause damage
  • For the Billions of Creatives Out There (a16z, 3/16/19)
    SHOW_KO.eps

    • Brian Koppelman, Marc Andreessen, Sonal Chokshi
    • Creativity of business, talking about Brian’s original script with his partner – Rounders
      • Failed initially, people turned down and it wasn’t even a box office hit – super small chance to get the repeated viewings
      • Only about doing the work themselves, the rewards would come
      • Worked as bartender / music exec – would work for 2 hours to write a script
      • Were given a chance $5k to be partner – took advice from Horowitz of Beastie Boys’ sister
        • She said “if someone would pay you money without seeing it, then you should write it and you’ll have options.”
    • Balancing the success – his state initially (creative impulse being down)
      • Toxicity that made him bitter if he let the creative impulse die, even if he had other stuff going on
      • Knew he needed to do the work even if it meant failing
      • The job that was mundane / bitter (music exec), he felt better doing because he had already put in 2+ hours of writing to try
    • In Rounders – rejected by every Hollywood agency
      • Some said overwritten, some said underwritten (he still says unsure)
      • He sold the script over a weekend and Monday to Miramax
        • By Tuesday, every agency that had passed tried to sign them – he read them their notes on why they’d passed
        • All told him that they didn’t read it (assistant, reader)
      • Wanted to overstep to make success by getting a director that they agreed on the vision/leverage
    • Up to you to manage the relationships (founder and investors)
      • Learned at a young age how to talk to powerful people – outside of having college paid for or something
      • Father would put him in position to talk to people – in meetings, in production studios, etc…
      • Don’t treat them with a sense of awe or condescending. Also, make them laugh and you’re comfortable in your own skin.
        • Be able to grow, better yourself, relax and they’re not all-knowing.
      • For shows – make it on budget, crew taken care of, make people heard and listening – take notes only on what can make show better
        • Artie from Larry Sanders (show) – network executives discussion
    • Podcast Brian is not script writing Brian – major leagues now, not getting nurturing Brian
    • New Brian and Adam wouldn’t pitch movie Rounders now, it’d be show Rounders
      • Movies were the way that they communicated from the time
      • Televisions now and visual literature as much better than movies
    • Not letting emotional response dictate your actions – how do YOU comport yourself, not the other
      • Especially in partnership types (founder / CEO or other setup)
      • Has to be more important that the other gets to make the decision than you to be right (both need it)
    • Tim Ferriss w/ interviews, 90%+ meditate (quickly Marc says never so in the minority)
      • Brian does 2x / day, 20min & reduces the physical manifestation of anxiety
      • David Lynch for Transcendental meditation (David Lynch foundation)
      • Argue about journaling for introspection vs meditation as a respite or calming of thoughts
    • Billions stuff: As Good as It Gets scene response to how he writes women so well
      • More the result of everything he’s ever read, done, watched while he sits on his couch with music blasting with his laptop
      • Wants to write the characters to all be smarter than the writers are
      • How he stumbled on Vince Staples’ Street Punks in Axe’s bachelor pad (the scene and debauchery and debased)
  • Tony Kunitz, StatsBomb (Wharton XM at SSAC)
    • In london now, paying attention to premier league
      • Progression passing and going through pressure
      • Building the data, paying people to note and augment with computer vision
    • How baseball has gone through 3 stats progressions
      • First value of players and contracts
      • Changing how to play on the field
      • Now changing training and player development (swings, angles, etc…)
    • Also have changing coaches guard – need people to be able to coach properly or the new developments
  • Maria Konnikova (@mkonnikova), The New Yorker (Wharton XM)
    Books: Confidence Game & others

    • Psychology study and approaching poker after reading John von Neumann’s work on game theory
      • Appropriate mix of human decision making – very different than Go or chess
      • Luck and imperfect knowledge of others – strategy vs luck
    • Approaching Erik Seidel to be her coach – intrigue at her book research, and figured if it succeeded or not – could build a bigger audience
      • Still gives her a tough time at not knowing how many cards in a deck (52 vs 54)
      • Using the “marshmallow test” decision-making of Walter Mischel to see if people with high levels of self-control made better risky conditions
        • Made me think of how high school students beat AI experts at Berkeley AI conference after just an hour of teaching
    • Frame of references and deviations can thrive in environments of change
    • Talked about how pros de-leverage themselves by buying in on other pros (can be up to 75-80% of each other)
      • Know that one thing can boot them from a tournament, even if the math is in their favor
  • David Blanchflower (@d_blanchflower), Prof of Econ at Dartmouth (Wharton XM)
    • Children, Unhappiness and Family Finances paper, with Andrew Clark
    • How to gather the data for unhappiness and finance – not based on income
      • Did it based on “Do you struggle to pay bills?” – always, sometimes, never
      • Found that more people with kids struggle to pay bills
        • But children make them more happy, when asked and measured
    • How to change this – other countries have tried to address child care subsidies or tax breaks
    • Younger kids were also considered to be more happy than teenagers or older ones
  • Steven Rogelberg, author of The Science of Meetings (Wharton XM)
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    • Employees suffering by tons of meetings that don’t return as much
    • What type of meetings would be preferred? – Remote. What type of meetings are the least productive? – Remote.
      • Have to dial in how to make meetings more productive, especially when remote.
      • Shorter, planned meetings are better – Remote < 30min, for instance.
  • Caring Capitalism, Miriam Schoning author (Wharton XM)

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